Privacy & Cookie Policy
Last Updated: February 2026
nuvobloom is a brand identity studio. We want to be completely transparent about how we handle your data — no vague language, no burying things in footnotes. This policy covers both privacy and cookies in one place.
1. Who We Are
nuvobloom ("we," "us," "our") is a brand identity studio operating at nuvobloom.com. For any privacy-related questions, contact us at hello@nuvobloom.com.
2. Information We Collect
Information you give us:
- Name, email address, and project details when you submit an inquiry
- Any other information you voluntarily share with us
Information collected automatically when you visit our site:
- IP address (used to approximate location at country/city level)
- Browser type, version, and device information
- Operating system
- Pages visited, time spent, and scroll depth
- How you arrived (referral source or direct)
- Clicks, mouse movements, and interactions on our pages
3. Analytics & Tracking Tools
We use three third-party tools to understand how our website is used. We name each one explicitly.
Google Analytics 4
We use Google Analytics 4 (GA4) to track pageviews, sessions, and user behaviour. GA4 uses cookies to distinguish users and collects data including approximate location, device/browser information, and referral sources. Data is processed by Google LLC in accordance with their privacy policy. You can opt out using Google's opt-out browser add-on.
PostHog
We use PostHog to capture product analytics — including pageviews, button clicks, and form interactions.
PostHog automatically captures event data on interactions across our site. Your data is stored on
PostHog's servers located in the United States (us.i.posthog.com). View PostHog's Privacy
Policy.
Microsoft Clarity
We use Microsoft Clarity, which records user sessions — including mouse movements, clicks, scrolling behaviour, and pages visited — as video replays and heatmaps. This helps us identify usability issues and improve the experience. By using our website, you consent to the recording and analysis of your session by Microsoft Clarity. Data is processed by Microsoft Corporation. View Microsoft's Privacy Statement.
4. Cookies
Cookies are small text files stored on your device when you visit a website. We use them solely through the analytics tools described above — we do not set any first-party marketing or advertising cookies.
Cookies in use on this site
- _ga, _ga_XDY6638LL7 — Set by Google Analytics. Distinguishes users and tracks sessions. Expires after 2 years.
- ph_phc_* (PostHog) — Tracks events and user sessions across visits. Expires after 1 year.
- _clsk, _clckd — Set by Microsoft Clarity for session recording and heatmap data. Expires after 1 day and 1 year respectively.
How to manage or disable cookies
You can block or delete cookies at any time through your browser settings:
- Chrome: Settings > Privacy and security > Cookies and other site data
- Firefox: Options > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy
- Edge: Settings > Privacy, search, and services > Cookies
Note: blocking cookies may affect how parts of our website function.
5. How We Use Your Information
We use the information we collect to:
- Respond to project inquiries and communicate with prospective clients
- Understand how people use our website so we can improve it
- Identify and fix technical issues
- Comply with legal obligations
We do not use your data for advertising. We do not sell it.
6. Data Sharing
We do not sell, rent, or trade your personal information. Data is shared only with the three analytics providers described in Section 3 — Google, PostHog, and Microsoft — each operating under their own privacy policies and applicable data protection law. We may also disclose data if required to do so by law.
7. Data Storage & Security
- Project inquiry data is processed via email at hello@nuvobloom.com
- Analytics data is stored by Google, PostHog (US), and Microsoft under their respective data retention policies
- We implement reasonable security measures. However, no method of internet transmission is 100% secure
8. Your Rights
Depending on where you are located (including under GDPR for EU/EEA residents), you may have the right to:
- Access a copy of your personal data
- Request correction of inaccurate or incomplete data
- Request deletion of your personal data
- Object to or restrict how we process your data
- Withdraw consent at any time where processing is based on consent
- Lodge a complaint with your local data protection authority
To exercise any of these rights, contact us at hello@nuvobloom.com. We will respond within 30 days.
9. Opting Out of Tracking
You can opt out of specific tools:
- Google Analytics: Install Google's opt-out browser add-on
- Microsoft Clarity: Use a browser extension that blocks tracking scripts (e.g. uBlock Origin)
- PostHog: Enable Do Not Track in your browser — PostHog respects the DNT header
10. Children's Privacy
Our website is not directed at children under 13. We do not knowingly collect personal information from anyone under 13. If you believe we have done so, contact us immediately and we will delete it.
11. Changes to This Policy
We may update this policy from time to time. When we do, we update the "Last Updated" date at the top. We recommend checking this page periodically.
12. Contact
Questions about this policy? Contact us at hello@nuvobloom.com — we'll get back to you within 48 hours on weekdays.